Self Employment

The challenge of self-employment can be overwhelming to a person who has always worked for someone else. The very idea of self-employment sends ripples of fear and anxiety into the heart of traditional workers. Traditional people do not seriously think about stepping into the unfamiliar world of self-reliance. Most people are very comfortable and thrive in the traditional workforce. Simply put, most people are follows who don’t want to be independent. Society has spawn a compliant workforce that happily does its bidding. Most people are followers, “wage earners” and do not desire freedom or seek the complexities of self-employment. They don’t have the courage nor persistence to break away from the mold and become anything different.


Average people are obedient to traditional ideas and will not break from civil boundaries. The comfort of following becomes their life’s compliancy. The tried and proven formula is: “a job equals a paycheck equals security equals satisfaction.” Their main objective is to pay the bills, not their job or independence. When a person becomes complacent, he/she loses the motivation to excel or expand. His/her expectant perception becomes narrow and predictable and he/she settles into a mental daze. As the self is subdued, attention is given to the material world stimulus such as TV, hobbies or seeking relationships. That small creative fire within that could have been a roaring fire, grows cold and eventually goes out.


Your core beliefs must be high spirited and executed with confidence. Like an Olympian trains for the game, if you are to be a contender, you must also train for success. Success only come to those who pay the price for it. You must sacrifice yourself to the intensity of the challenge. Being adequately prepared could be the difference between success and failure. What turns a person away from a traditional job and toward self discovery? Many times it’s need. The need to fulfill a requirement, desire or pressure from his/her environment.


The challenge is not what you are going to do, it’s “if” and “how” you are going to do it. First off, choose something you can do. Don’t worry about loving it and all that junk, just find something you can be productive in. You’re going to be competing with other people, no matter how you look at it, so choose and get started. People have a lot of choices and thus far none have been for you. They want quality, low price and most of all, someone they can trust. Build confidence through mannerisms and by being professional and standing by your word. Always treat your customer like a respected equal. Build solid relationships and your customers will refer you to their other acquaintances which is called, “center of influence” marketing.